Provided by: Infor

What you will learn:

You have an opportunity to impact customer experience each time customers visit your web site, check out at the POS, use your in-store kiosk or contact your call center. You can take advantage of these interactions and use the opportunity to extend more personalized messages and help your company build loyalty and trust. So, how can you differentiate your company from other retailers who offer all of their customers the same special of the week?

Enterprising companies have learned how to make every interaction count with Infor CRM Inbound Marketing. Infor CRM Inbound Marketing allows you to recognize the individuality of each customer and leverage the connecting moment to create a customized offer or presentation of a service that is most likely to be accepted. By recognizing your customer's unique attributes and behaviors, you can increase share of wallet and maximize your customer's lifetime value.

Length: 29m 16s
Tags: CRM, Customer Relationship, Inbound Marketing
Views: 117