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SDL Tridion WCM Platform for Multi-Channel Marketing
Provided by: SDL
What you will learn:
Tags: Web Content Management, CMS, WCM, online brand management, interactive marketing
Views: 10
What you will learn:
This video provides an overview of how a bank leveraged the SDL Tridion web content management system to synchronize and manage multiple websites, email campaigns and print collateral. They were able to reuse collateral across multiple channels, deliver targeted communications, and ensure consistency of brand and message. The payoff was faster time to market, increased efficiency, and better bottom line results.
Length: 1m 34sTags: Web Content Management, CMS, WCM, online brand management, interactive marketing
Views: 10
