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Article:
All Leads Are Not Created Equal

Tags: Marketing Automation, Lead Management, Lead Generation, Lead Nurturing, Lead Scoring, Lead Tracking
Author: Lisa Cramer, President, LeadLife Solutions; Published in Inside CRM
Article:
Is There More to Lead Management than CRM?

Tags: Marketing Automation, Lead Management, Lead Scoring, Marketing ROI, CRM Intregration, Lead Nurturin
Author: Lisa Cramer, President, LeadLife Solutions; Published in Sales & Marketing Management Magazine
Article:
Demystifying the Sales and Marketing Disconnect

Tags: Marketing Automation, Lead Management, Lead Generation, Lead Nurturing, Lead Tracking, CRM System
Author: Lisa Cramer, President, LeadLife Solutions; Published in Sales & Marketing Management Magazine
Article:
Prove It or Lose It

Tags: Marketing Automation, Lead Management, Lead Generation, Lead Tracking, Marketing ROI
Author: Lisa Cramer, President, LeadLife Solutions; Published in Destination CRM
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